We are pleased to advise you that Snowball Group Limited is now known as SFG Australia Limited.
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Earlier this year, Snowball Group Limited and Shadforth Financial Group Holdings Limited merged to form one of Australia's largest non-aligned financial advice and wealth management businesses. The merger of two non-aligned and strategically complementary businesses has provided us with enhanced scale, resources and expertise to further develop compelling, value for money solutions for our clients and business partners.
New names, new look
We have been conducting a brand review consistent with our strategy and integration plans. With the review now nearing completion, all brands in the merged Group will share a consistent, coherent branding style. You will soon see a new refreshed branding, including some initial changes to names. Over the coming months, each of our Group brands will see some added vigour and renewed focus on being a leading force in their respective markets.